The goal for the newly formed underground label imprint Concrete Law was to create a whole visual identity that resembles their unique style of music releases. Inspired by skyscrapers and faceless facades, the graphic style attempts to approximate the brutalist beats. For each release, the home town of the artist are being scanned on popular online mapping software. The extracted 3D images of the found buildings are then being collaged.
Graphic Designer, Illustrator
Extracted 3D Images from popular mapping software
A purely brutalist approach was chosen for the design of the logo. Inspired by apartment blocks and factories, the hardness of the music is to be expressed.